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Downey Jr. against the use of AI in cinema
The actor announces legal actions to protect his image and criticizes technological leaders in the entertainment sector
Editorial Team1 November 2024

 

 

Robert Downey Jr. expressed strong opposition to the use of AI to recreate his performances, announcing plans to take legal action against Hollywood executives in the future. During an interview, he stressed confidence in Marvel Studios and criticized technology leaders.

Key points:

  • Downey Jr. threatens legal action against the use of AI to replicate his performances.
  • His law firm will remain active after his death.
  • Criticism of tech leaders for their lack of sincerity.
  • He will soon return to Marvel, but as Dr. Doom, not Iron Man.

Robert Downey Jr. has made significant statements regarding the increasing use of AI in the film world, expressing his opposition to any attempt to digitally recreate his performances through AI replicas. Speaking on the “On With Kara Swisher” podcast, the actor announced his intention to take legal action against Hollywood executives who, in the future, should attempt to exploit this technology to replicate his work after his passing. Downey made it clear that his law firm will be active beyond his lifetime, highlighting his determination to protect his image and performances. Although he expresses calmness about Marvel Studios, which he trusts, he does not rule out taking action against possible future abuses. During the interview, he also expressed open criticism of tech executives, accusing them of pursuing fame and personal recognition at the expense of transparency and integrity. He called the idea that these leaders can responsibly manage technological innovations a “fallacy” when their focus is primarily on their public image. This attitude has also found resonance in a broader context, as the issue of actors’ rights in relation to AI has already led to significant conflicts in the industry, as demonstrated by the SAG-AFTRA union strike. Recently, the union won new protections for likeness rights following concerns raised during negotiations with studios. Despite his statements about the future of AI, Downey Jr. has confirmed his return to the Marvel universe, albeit in a different role: he will play Doctor Doom in the upcoming film Avengers: Doomsday, scheduled for 2026.

His stark stance on the subject suggests a growing awareness and attention to the ethical and legal implications of AI in the entertainment world.